Getting your HVAC business listed on the Google Map takes a lot of work. If you have read through my other posts, you know that you will need to:
- 1. Claim and Optimize your Google Maps listing.
- 2. Establish your N.A.P. profile (name, address, phone number) across the web.
- 3. Get real reviews from your real customers in your TRUE service area.
In order to help you keep track of all of the moving parts, our team has put together a checklist for you. Below is a list of the most important things you need to tend to:
Claim your Google My Business listing at Google.com/business/:
Step-by-step guide to claiming your Google My Business listing
Optimize your listing:
- How to properly optimize your Google My Business listing
- Make sure the name, address and phone number listed are correct and exactly as they will be listed on other websites.
- Upload at least ten photos (preferably linked from Geo-tagged images hosted at Panoramio.com).
- Upload at least five videos (preferably linked from Geo-tagged videos on YouTube).
- Use all five categories adding your core keywords.
- Leverage the additional information option to add more keyword-rich context to your services and area of service.
- Have your company name, address and phone number listed on each page of your company website (exactly as found on the Google My Business listing and preferably in the footer file).
- Clean up any duplicate listings on Google My Business (by merging existing listings into your primary listing).
- Establish your N.A.P. profile across the web by ensuring that you are consistently listed and referenced on the major online directory sites.
- List of top citation sources and direct links.
- Launch a pro-active Review Request and acquisition process (our review acquisition system explained).
- If you execute the items listed on this checklist, you will be well on your way to achieving a page one listing on the Google Map in your area.
