Our Story

Who We Are & What We Do

HVAC SEO was founded by Josh Nelson and Dean Iodice. We specialize in working with HVAC and AC Repair Contractors across the United States helping them achieve PAGE ONE placement on the major search engines (Google, Yahoo and Bing) for their HVAC related keywords in their city.

We have a passion for sales, internet marketing and helping business owners accomplish their goals. Over the past ten years, we have had the opportunity to work with HVAC and AC repair contractors in some of the most competitive markets in the United States. Over years of continuous training, reading and trial/error, we have developed a proven system that has consistently worked for getting our clients to the top of the search engines.

Click here to review a few of our client case studies.

Guide to Internet Marketing

For HVAC Contractors

We wrote The Complete Guide To Internet Marketing for Home Service Contractors (available at Amazon.com) and hosted the Contractor SEO and Internet Marketing PODCAST available on iTunes. Working with HVAC and AC repair companies large and small across the U.S., we have positioned ourselves as a leader in internet marketing for the PHCC industry.

Proud members of the PHCC, we speak and conduct educational seminars about internet marketing for HVAC and AC repair contractors.

Watch the video below to get an overview of our proven program and how we help our clients dominate the search engines in their area for their HVAC related keywords:

We can help get you TOP placement on Google for the majority of the HVAC related keywords in your area. However, we only work with ONE contractor in each city. So, call us at 866-610-4647 before your competitor does or click here to request a free consultation.


Client Retention Rate

See why our clients continue choosing to work with us after 12 months.

Happy Clients

Our clients span the US, Canada, and Australia.

Leads Converted

Great results speak for themselves.
Meet the
mind behind
the process
Josh Nelson Founder & CEO

Why Plumbing & HVAC SEO

Over 300 Plumbing & HVAC companies served and 20,000 leads generated monthy.
Awards and Partners
Champion Comfort Experts
Champion Comfort Expert shares their experience working with Plumbing & HVAC SEO.
CLIENT INDUSTRY: Plumbing, HVAC & Electrical LOCATION North Carolinax

Josh Nelson

Founder & CEO

Josh Nelson is one of the most sought-after experts in Internet Marketing & SEO. He is known for helping Plumbing & HVAC Contractors increase their sales, grow their revenues and dominate their local competition by more effectively marketing online. As the CEO of Plumbing & HVAC SEO, he has had the opportunity to work with hundreds of contractors across the US and internationally, helping them go from virtually no presence online to the point where they now dominate the search engines in their market and receive hundreds of calls each month. He is the author of the newly released book "How To Triple Your Sales by Getting your Internet Marketing Right for Plumbing & HVAC Contractors”. His articles on internet marketing have been published in Plumbing & Mechanical Magazine, Contractor Magazine & HVAC Insider among others. During his presentations, he shares proven strategies and techniques for getting better placement online, more inbound leads/calls, and greater profitability via the internet.

Dean Iodice

Founder & President

Coming Soon!


Director of Operations

Coming Soon!


Director of Business Development

My name is Christian and I am an Account Manager here at Plumbing & HVAC SEO.In my position, I oversee all aspects of my Clients accounts and act as the primary point of contact through their Campaign. It is my responsibility to maximize every opportunity to ensure my Clients success and growth! I was born and raised in Miami, FL, which has allowed me the luxury of enjoying great year round weather. I am an avid reader and enjoy staying up to date with the latest trends in Digital Marketing. When not in the office, I spend my days sightseeing with the family enjoying the outdoors!


Project Manager

My name is Griselda and I am the Project Manager at Plumbing and HVAC SEO. My main task is to be the liaison between our two departments, Operations and Strategic Partners. I am also in charge of organizing and prioritizing deadlines for all our new projects. I am originally from Argentina but have called Miami my home since I was a young girl. I feel very fortunate to have had the opportunity to experience the melting pot that is this great city. When I am not planning my next trip, I am usually doing some sort of outdoor/water activity throughout the state of Florida.


Director of Client Relations

My name is Deanna and I am the Director of Client Relations here at Plumbing & HVAC SEO. As the Director of Client Relations, I work with our Client Relations Team to ensure all aspects of our client’s accounts are moving along smoothly and are generating the ROI that will allow them to further grow their business! I am a firm believer in your success being my success so I am constantly striving to find new ways to better serve YOU, our client. Going above and beyond is second nature for our team in order to facilitate the best possible experience. With our exclusivity clause, our goal is to help you blow your competition out of the water using different methods such as PPC, Social Media, Email Marketing or Retargeting and helping you form your marketing plan on an ongoing basis. If you are looking at Plumbing & HVAC SEO as an option for your Internet Marketing goals, look no further. We are ready to help take your business to the next level! If you’d like to know a little bit about me, I was born and raised in Miami, Florida, so naturally, the beach is something I can’t get enough of. When I am not working, I enjoy hanging out with my friends, family and furry daughter, Nala, my Pitbull/American Staffordshire Terrier mix. If I have the opportunity, I am in Disney World and I love traveling and trying out new foods!


SEO Director

My name is Elizabeth, and I am Director of SEO at the Plumbing & HVAC SEO. In my position, I oversee the SEO strategies we craft for all our new clients, and I ensure our current clients are ranking well, converting visitors into customers, and increasing their revenue month after month! I was born and raised in sunny Miami, which means I’m spoiled with year-round beach weather. I’m also spoiled by the amazing variety of cuisines available in this amazing city! I love trying new restaurants, trying my hand at vegetarian and vegan recipes, and planning my next adventure.


Art Director

Coming Soon!


Paid Search Director

Coming Soon!


Content Development Director

My name is Julie and I’m the Content Director here at Plumbing & HVAC SEO! My role consists of supporting our amazing Content Team, coordinating website copy, and developing new content strategies to drive the best results for you, our client! When I’m not editing/reviewing/writing, you may find me indoor cycling, reading, nature walking, doing pilates, drinking coffee, finding hidden gems in the “included” section on audible, cooking, playing sand volleyball, or going on a deep dive about the latest health and nutrition theories. If I ever have the pleasure to speak with you, feel free to ask me about my thoughts on your favorite fad diet or the advantages of installing a tankless water heater. Either way, I’ve got you covered!


Strategic Partner

As an Account Manager here at Plumbing & HVAC SEO, my job is to make sure all of my clients' needs are being met, while keeping their company’s best interest in mind. My name is Alison, but most people call me Ali. Like I just mentioned, my role in the company has the title of Account Manager, but I take pride in serving my clients at a higher capacity. Of course I will ensure all of the simple day to day tasks are being met, but I enjoy diving deeper with my clients and looking at possible ways to increase their return on investment. I was born and raised in Miami, Florida. As a Cuban-American, I was lucky enough to learn a second language at home, as my grandparents only addressed me in Spanish. I grew up watching my grandmother create savory dishes in the kitchen which ultimately led to my passion for cooking and baking. You’re guaranteed to find me in one of three places: the office, at church or at the Happiest Place on Earth, Walt Disney World. I’ve always been considered a social butterfly which allowed me to work well with others. My love for people resulted in 2 things. An interest in Psychology was sparked which pushed me to pursue a Bachelor’s of Arts in Psychology from Florida International University (class of 2016). But ultimately it allowed me to embark on a career path geared towards providing an unparalleled experience for the people I come into contact with. This brings me to you. If you are reading this and are a potential client, I look forward to working alongside my team to bring the best service and attention your company deserves. If you are already one of my clients, well then I’m looking forward to our next call! All the best, Alison


Web Designer & Developer

Coming Soon!


Strategic Partner

My name is Kirsten, pronounced Keyrs-ten, and I am an Account Manager here at Plumbing & HVAC SEO, where we pride ourselves on being a company that can help our clients achieve their goals with a level of exclusivity that is hard to find now a days. Being an Account Manager, my role is to make sure that we are doing whatever it takes to make sure my clients are coming out on top and completely dominating their area, while providing a first-class experience. I was born and raised in Miami, FL, daughter of 2 Chilean immigrants. I enjoy trying new foods, making people laugh, and singing really loud in my car. On my spare time, I love to serve at my local church and hanging out with loved ones.


SEO Specialist

My name is Jean, and I am an SEO Specialist at the Plumbing & HVAC SEO. I mainly focus on the new launch side of things. So my main tasks include, completing cosmos for the new sites and doing quality control checks on the sites that are in development. I enjoy taking photos in my free time, watching movies, and I am definitely a music connoisseur. I really enjoy collecting vinyl records!


PPC Specialist

Coming Soon!


Strategic Partner

Coming Soon!


Web Developer & Designer

Coming Soon!


Content Strategies

Originally from the Dominican Republic, I’ve moved around a lot, mostly up and down the east coast of the United States. Done everything from public to private to charter school, know karate, managed a newspaper, canvassed, read Game of Thrones before it was cool, and am now working happily here as a member of the content team!


Strategic Partner

As an Account Manager, my role is to work with our clients to ensure all aspects of their business are moving smoothly and that they are reaching their business goals! Even though my title is account manager I see myself more as a strategic partner. I feel that my role is to keep my clients' company’s best interests in mind. It is important to me that my clients are happy with their marketing strategies and are reaching the goals they set for their business. Their success is important to me that is why I strive to find new ways to better serve them! I came to the United States when I was just four years old. Which is probably why people don’t believe English is my second language. Even though I wasn’t born in Miami, I feel like there is nowhere else in the world I rather call home. I’m also a mom of two humans and one fur child. There's never a dull moment at my house! If we are not at dragging our mattresses downstairs for slumber parties we’re making the drive to go see Mickey Mouse. I have a love for helping others and a passion for philanthropic work. Throughout the years I spent a lot of my time volunteering for different charities. I even spent some time as a teacher working with teen moms. Passion for helping others has led me down a new path working with business owners like you to grow their business. If you are looking for a Marketing partnership look no further. Plumbing & HVAC SEO is the partner you’ve been looking for. We’re looking forward to working with you to help you achieve your marketing goals. If you are already one of our clients, I look forward to our next phone call!


Strategic Partner

Coming Soon!

Tatyana Turner

Social Media Specialist

I graduated with a Bachelor's degree in Communications, concentrating in Public Relations, and have spent the last 5 years as a professional social media marketing expert. I enjoy researching new industry trends to help boost engagement and audience reach.


SEO Specialist

I'm Nathalie, one of the marketing associates in the SEO department. I'm a Miami native who is very passionate about helping businesses succeed! I graduated from Florida International University with a major in Marketing. Since then, I've worked at several full-service marketing agencies in the Coral Gables and Doral areas before Plumbing & HVAC SEO. In my free time, I enjoy listening to the Filmspotting and Supernatural podcasts on Spotify and going down the rabbit hole that is Youtube. And as a true Miamian, there is not a day that I won't accept a croqueta or a cortadito!

Marketing Resources & Guides
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Josh Nelson & Plumbing & HVAC SEO Present:
How to TRIPLE Your Sales by Getting Your Internet Marketing Right
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